Micro-Learning

Talking-Head Explainers

My design strategy focuses on optimizing visual elements, pacing, and instructor presence to create a compelling and effective learning experience.

Project Overview:

Format:
Short, 3-6-minute live-action instructional and educational videos. 

Challenge:
Craft impactful micro learning experiences that develop personal, direct connections and foster deep, lasting understanding of complex concepts.

Role:
Led the full lifecycle of each. Designed all content, interactions, and assessments, ensuring alignment with learning outcomes and stakeholder goals.

Tech:
Canva, Loom, iPhone, iMovie, YouTube

Project Details:

Instructional Design
Strategy:

Leveraged parts of Gagné’s 9 Events Instructional Framework and Understanding by Design (UbD) Educational Framework. 

Adult Learning
Theories:

Constructivism and Androgy
(Need to Know, Orientation to Learning, Motivation to Learn, Practicality & Relevance, etc.)

Adult Learning
Methodologies:

Leaned on Relevant and Contextualized Learning via storytelling and visual aids. 

Engagement
Strategy:

Leveraged user persona research to target user pain points and develop compelling visual messaging.

Project Instances:

Project Outcomes:

Real Viewer Comment

Animated Explainers

My design strategy for animated explainers centers on the intentional use of visuals, motion graphics, and narration to create clear, concise, and memorable learning experiences.

Project Overview:

Format:
Short, 3-6-minute animated informational videos.

Challenge:
Develop marketing videos that rely on micro-learning experiences to build quick trust with specific customer / learner personas. 

Role:
Led the full lifecycle of each. Designed all content, interactions, and assessments, ensuring alignment with learning outcomes and stakeholder goals.

Tech:
PowToon, Canva, iMovie, YouTube

Project Details:

Instructional Design
Strategy:

Leveraged parts of Gagné’s 9 Events Instructional Framework and Understanding by Design (UbD) Educational Framework. 

Adult Learning
Theories:

Constructivism and Androgy
(Need to Know, Orientation to Learning, Motivation to Learn, Practicality & Relevance, etc.)

Adult Learning
Methodologies:

Leaned on Relevant and Contextualized Learning via storytelling and visual aids. 

Engagement
Strategy:

Leveraged user persona research to target user pain points and develop compelling visual messaging.

Project Instances:

Explainer
(General)

Explainer
(Persona 1)

Explainer
(Persona 2)

Explainer
(Persona 3)

Explainer
(Persona 4)

Explainer
(Persona 5)